Latest News From United Fresh

Infrastructure deal brings wins for industry
Infrastructure deal brings wins for industry

The bipartisan Infrastructure Investment and Jobs Act bring wins for the fresh produce industry, industry leaders believe.

United Fresh and Canadian Produce Marketing Association Release USA/Canada Labeling Guide
United Fresh and Canadian Produce Marketing Association Release USA/Canada Labeling Guide

United Fresh Produce Association and the Canadian Produce Marketing Association (CPMA) are pleased to announce the release of the Second Edition of the USA/Canada Labeling Guide.

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United Fresh and produce groups issue joint statement on supply chain disruptions

The House Agriculture Committee on Nov. 3 held a hearing on the challenges facing the entire agricultural supply chain.

International Fresh Produce Association unveils name, organization goals
International Fresh Produce Association unveils name, organization goals

Top leaders of the new International Fresh Produce Association convened in a video call with more than 20 members of the media to talk about the goals and mission of the new industry group.

Floral Marketing Alliance will launch with new association
Floral Marketing Alliance will launch with new association

International Fresh Produce Association Co-CEOs Cathy Burns and Tom Stenzel were joined by industry leaders to share updates about the new produce and floral association.

Foundation for Fresh Produce is launched with new association
Foundation for Fresh Produce is launched with new association

As a complementary philanthropic partner of the new International Fresh Produce Association, the Foundation for Fresh Produce will be launched with a vision to grow a healthier world.

United Fresh applauds the introduction of bill to launch second White House Conference on Food, Nutrition, and Hunger
United Fresh applauds the introduction of bill to launch second White House Conference on Food, Nutrition, and Hunger

Sens. Cory Booker (D-NJ) and Mike Braun (R-IN) and Reps. Jim McGovern (D-MA) and Jackie Walorski (R-IN) have introduced the White House Conference on Food, Nutrition, Hunger and Health Act.

Vegetable declines drive produce trends, despite fruit growth
Vegetable declines drive produce trends, despite fruit growth

Cucumbers and packaged salads were the two exceptions in the decline in dollar sales of the top 10 vegetable categories, according to United Fresh’s second-quarter 2021 issue of FreshFacts on Retail.

FreshFacts on Retail report available for the second quarter of 2021
FreshFacts on Retail report available for the second quarter of 2021

The United Fresh Produce Association has published its second-quarter 2021 FreshFacts on Retail report.

Bayer, Nature’s Reward and United Fresh Start Foundation promote National School Lunch Week with new Broc-Stars initiative for kids
Bayer, Nature’s Reward and United Fresh Start Foundation promote National School Lunch Week with new Broc-Stars initiative for kids

Bayer, in collaboration with Nature’s Reward and the United Fresh Start Foundation, is promoting a kid-friendly broccoli, just in time to celebrate National School Lunch Week, October 11-15. 

The United Fresh Produce Association's 2021 Washington Conference at a glance
The United Fresh Produce Association's 2021 Washington Conference at a glance

The Packer’s Editor Tom Karst attended the 2021 Washington Conference, which was attended by nearly 300 industry leaders and featured more than 80 in-person visits with members of Congress and their staff.

Washington Conference looks at critical food safety issues
Washington Conference looks at critical food safety issues

WASHINGTON D.C. - Traceability regulations, agricultural water rules and Cyclospora research were a few of the issues explored during a Sept. 21 food safety session at the United Fresh Washington Conference.

Grower-Shipper Association of Central California wins United Fresh advocacy award
Grower-Shipper Association of Central California wins United Fresh advocacy award

WASHINGTON, D.C. — The Grower-Shipper Association of Central California has been honored as the 2021 United Fresh Produce Association’s Produce Advocate of the Year.

DeLauro announces bill to increase USDA fresh produce purchases
DeLauro announces bill to increase USDA fresh produce purchases

WASHINGTON, D.C. — Revealing the breaking news to the United Fresh Washington Conference by video message on Sept. 21, Rep. Rosa DeLauro, D-Conn., said she has introduced the Fresh Produce Procurement Reform Act.

Senior White House adviser Cedric Richmond to keynote United Fresh Washington Conference
Senior White House adviser Cedric Richmond to keynote United Fresh Washington Conference

Senior Adviser to President Biden Cedric Richmond will keynote Tuesday’s Luncheon General Session during the United Fresh 2021 Washington Conference at the Grand Hyatt Washington.

USDA Under Secretary Moffitt to keynote United Fresh Washington Conference
USDA Under Secretary Moffitt to keynote United Fresh Washington Conference

USDA Under Secretary Jenny Lester Moffitt will keynote the Sept. 21 opening session at the United Fresh 2021 Washington Conference at the Grand Hyatt Washington.

Stabenow to keynote United Fresh Washington Conference
Stabenow to keynote United Fresh Washington Conference

Sen. Debbie Stabenow, D-Mich., will keynote the Sept. 22 general session breakfast at the United Fresh 2021 Washington Conference in Washington, D.C.

Burns and Stenzel Announce Industry Officers of New Association
Burns and Stenzel Announce Industry Officers of New Association

Future Co-CEOs Cathy Burns of Produce Marketing Association (PMA) and Tom Stenzel of United Fresh have named the Executive Committee that will serve as officers for the new association.

2021 Produce Industry Compensation report offers insight on pandemic pay
2021 Produce Industry Compensation report offers insight on pandemic pay

Revealing wage trends during the COVID-19 pandemic, the United Fresh Produce Association has published the sixth edition of its Produce Industry Compensation & Benefits Report.

PMA issues update on COVID-19 precautions at Fresh Summit
PMA issues update on COVID-19 precautions at Fresh Summit

Cathy Burns, CEO of the Produce Marketing Association, has issued an update on COVID-19-related precautions as plans continue for an in-person Fresh Summit in New Orleans, set for Oct. 28-30.

Guenther highlights top issues for Washington Conference
Guenther highlights top issues for Washington Conference

Infrastructure legislation, food safety, the future of the produce box and labor are four priority issues at the Sept. 20-22 upcoming United Fresh Produce Association’s Washington Conference.

United Fresh and Keany Produce partner to give Washington Conference attendees A ‘Fresh Taste of DC’
United Fresh and Keany Produce partner to give Washington Conference attendees A ‘Fresh Taste of DC’

United Fresh Produce Association is partnering with Keany Produce & Gourmet and several Washington, D.C. restaurants on a new ‘Fresh Taste of DC’ campaign.

Executives give advice to suppliers, consider market drivers for retail demand
Executives give advice to suppliers, consider market drivers for retail demand

Be bold with innovation and always level with buyers.

Labor crisis could open the door for Congress to act on immigration reform
Labor crisis could open the door for Congress to act on immigration reform

The universal labor crisis in the U.S. could open the door to immigration reform, Alex DiNovo believes.

Packer Insight – Greenhouse news, Reimagine Conversations takeaways and more
Packer Insight – Greenhouse news, Reimagine Conversations takeaways and more

Check out the video for a roundup of the big topics in produce this week with editor-in-chief Tom Karst and retail editor Ashley Nickle. 

United Fresh Start Foundation’s “Back to School” Discussion Series to Connect Produce Suppliers and K-12 Foodservice  
United Fresh Start Foundation’s “Back to School” Discussion Series to Connect Produce Suppliers and K-12 Foodservice  

The United Fresh Start Foundation will host a “Back to School with Fruits and Veggies” Discussion Series the week of July 26-30.

Time to apply for scholarship to United Fresh Washington Conference
Time to apply for scholarship to United Fresh Washington Conference

Paying the winner’s way to a big conference, the 2021 Frieda Rapoport Caplan Family Business Scholarship application period is now open.

United Fresh looks forward to working with USDA on new grant programs
United Fresh looks forward to working with USDA on new grant programs

USDA Secretary Vilsack announced $4 Billion to Ag Producers and Businesses in Round II of the Pandemic Assistance for Producers Initiative.

Considering a podcast to reach consumers? This is for you
Considering a podcast to reach consumers? This is for you

If you've been wondering whether your business could benefit from a podcast, the Tuesday session in the Reimagine Conversations series was made for you, covering content planning, distribution, monetization and more.

United Fresh announces return to in-person Washington Conference
United Fresh announces return to in-person Washington Conference

This year’s Washington Conference from the United Fresh Produce Association will be “live and in-person” Sept. 20-22 in Washington, D.C.

Ten Acre Marketing hires produce veteran Mary Coppola Heslep
Ten Acre Marketing hires produce veteran Mary Coppola Heslep

Grand Forks, N.D.-based Ten Acre Marketing has hired United Fresh Produce Association executive Mary Coppola Heslep.

United Fresh offers Reimagine Innovations
United Fresh offers Reimagine Innovations

United Fresh Produce Association is offering the chance for produce companies to spotlight their products and services in its Reimagine Innovations program this summer.

United Fresh Reimagine Conversations considers post-pandemic world
United Fresh Reimagine Conversations considers post-pandemic world

Top produce industry executives will consider what the post-COVID-19 future holds in the United Fresh Produce Association’s Reimagine Conversations track Top-to-Top Retail-Foodservice Dialogues for Success.

Room for improvement in USDA’s TEFAP program, United Fresh says
Room for improvement in USDA’s TEFAP program, United Fresh says

The USDA's June 4 announcement of a $1 billion infusion in The Emergency Food Assistance Program to support and expand the emergency food network met with a lukewarm response from the United Fresh Produce Association.

Marketing focus for United Fresh Reimagine Conversations track
Marketing focus for United Fresh Reimagine Conversations track

Marketing as the critical component to increased sales is the focus of an education and networking track of the United Fresh Produce Association’s 25-session Reimagine Conversations event.

Food safety issues draw focus at Reimagine Conversations event
Food safety issues draw focus at Reimagine Conversations event

Food safety issues are drawing a concentrated focus through a dedicated track at the United Fresh Produce Association’s virtual Reimagine Conversations event.

Industry leaders talk labor shortage, rising costs, packaging and more
Industry leaders talk labor shortage, rising costs, packaging and more

United Fresh recently held the first session in its new education track featuring retail and foodservice industry leaders, and the discussion covered labor, forecasting, rising costs, packaging and more.

United Fresh Produce Association supports produce safety pipeline
United Fresh Produce Association supports produce safety pipeline

The United Fresh Produce Association announced its continued commitment to the future of produce safety professionals with the addition of two part-time summer interns.

Produce 101 track offers comprehensive orientation to fresh produce supply chain
Produce 101 track offers comprehensive orientation to fresh produce supply chain

The United Fresh Produce Association’s 25-session Reimagine Conversations virtual event offers education and networking opportunities across five topical tracks throughout the month of June.

What to know about experiential marketing
What to know about experiential marketing

The United Fresh Produce Association kicked off its education series Reimagine Conversations this week, and one of those conversations focused on the opportunity of experiential marketing.

United Fresh honors 2021 Produce Excellence in Foodservice Award Winners During PMA Foodservice in July
United Fresh honors 2021 Produce Excellence in Foodservice Award Winners During PMA Foodservice in July

United Fresh will celebrate nine of the country’s most innovative chefs and foodservice professionals representing an array of culinary styles and backgrounds this July.

Reimagine Conversations offers month-long engagement of industry issues
Reimagine Conversations offers month-long engagement of industry issues

The United Fresh Produce Association’s 25-session Reimagine Conversations virtual event offers education and networking opportunities across five topical tracks.

SEPC in full support of PMA and United Fresh union
SEPC in full support of PMA and United Fresh union

Southeast Produce Council’s Executive Committee convened in early May and expressed full support of the recent merger between PMA and United Fresh, who will consolidate to create a new global trade association.

These are the spring 2021 foodservice trends for produce
These are the spring 2021 foodservice trends for produce

Fresh produce plays a leading role in ghost kitchens, virtual brands and delivery-only concepts taking the spotlight during the pandemic and not stepping off stage soon.

After vote, United Fresh and PMA to move forward with plans for new organization
After vote, United Fresh and PMA to move forward with plans for new organization

The Produce Marketing Association and the United Fresh Produce Association have won member support to move forward in creating a single new organization representing the global produce and floral communities.

Registration open for United Fresh Reimagine Conversations 
Registration open for United Fresh Reimagine Conversations 

Registration is now available for United Fresh’s Reimagine Conversations, which will take place throughout the month of June.

United Fresh cancels June show, plans for several regional events instead
United Fresh cancels June show, plans for several regional events instead

In response to California’s continuing restrictions on event size, the United Fresh Produce Association plans to replace one large trade show with several smaller ones this summer.

PMA, United to hold member vote on merger
PMA, United to hold member vote on merger

Members of the Produce Marketing Association and the United Fresh Produce Association will vote May 11 on a resolution for the organizations to combine and form a new association.

United Fresh Produce Association offers shelf life web seminar
United Fresh Produce Association offers shelf life web seminar

The United Fresh Produce Association is offering a web seminar on optimizing produce quality and shelf life extension on April 20.

Industry advocates highlight infrastructure needs
Industry advocates highlight infrastructure needs

Details of President Biden’s $2 trillion American Jobs Plan are beginning to surface, even as produce advocates stress industry priorities in any infrastructure legislation.