Afresh, an AI engine designed for fresh grocery, says Stater Bros. Markets implemented the store ordering solution chainwide across its produce departments. The Southern California-based chain said following a successful pilot, it will add Afresh technology in all of its 169 stores.
“With Afresh, our produce managers have a tool that can assist them in placing orders that reduce waste and increase shelf life,” Bertha Luna, Stater Bros. Markets senior vice president of retail operations, said in a news release. “The result is fresher produce at affordable prices, which translates into happier and more loyal customers.”
Stater Bros. replaced its previous manual ordering processes Afresh’s AI-powered solution. The company said it measured significant improvements during its pilot. Afresh said Stater Bros. produce teams reduced overstock, prevented excess inventory from sitting in the backroom and ensured the sales floor remained freshly stocked. During the pilot, Afresh said Stater Bros. stores saw improved sales performance while simultaneously reducing waste.
“Our pilot has been an incredible partnership, thanks to our teams’ collaboration and Stater Bros.’ commitment to innovation and supporting their store teammates,” said Dain Charette, chief revenue officer for Afresh. “We’re honored to be a part of their digital transformation and deliver a clear and meaningful ROI. With this chainwide rollout, we can’t wait for these benefits to be felt in every Stater Bros. store.”
